Hi, I’m Joe.
I help businesses turn heads, win hearts and open wallets.
I believe copywriting that is purposeful, authentic and inspiring can be a business advantage.
How some of my work fared:
6 out of 8 new business wins for BBDO Singapore
300 % increase in transactions for PayPal
A government tender win for COMO Luxury Hotels
200% increase in sales for McDonald’s
I am based in Singapore, and I support advertising agencies and Apple’s in-house marketing teams in Southeast Asia.
JOE YEOH (JODY)
E X P E R I E N C E
Freelance Copywriter
Mar 2017 - Present
Creative Director / Copywriter (Contractor)
Apple
Dec 2018 - Present
Partner / Creative Director / Copywriter
Cohort Communications
Apr 2015 – Dec 2016
Creative Director
DMG Beijing
Aug 2014 – Dec 2014
Creative Director
Grey China (Beijing)
May 2013 – Aug 2014
Senior Copywriter
Publicis Singapore
Dec 2011 – May 2013
Copywriter
DDB Singapore
Dec 2009 – July 2011
Copywriter
Grey Singapore
May 2009 – Nov 2009
Copywriter
ADK Singapore
Mar 2006 – Oct 2008