How would your mum brag about your job?

In this commercial for a recruitment company, we asked ourselves, "what if we featured Moms instead of executives chasing their purpose?"

“And since most Singaporeans are multilingual, let's do the script in Mandarin and English for a change!”

The client loved it, and gave us the green light. We shot it on a shoestring budget. Super grateful for those who put their love into it.

Agency:

Publicis Singapore

My Role:

Copywriting

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